The Fan Equity Buzz 25
The 25 names drawing the most attention right now, across sports, entertainment and brands, ranked on one scale.
Fan Equity Index
Every score is calculated from real, collected data. Pick a group, sort any column, and tick up to four names to compare.
Compare
Side by side, across any group. Pillar scores are percentiles within each name's own group (a team against its league, an actor against the other actors), so read them as how strong it is for its world.
Score Model
The Fan Equity score blends four live pillars. Move the weights and the selected group re-ranks on its real data.
Pillar weights
Top 15
Change vs defaultBrand Fit
Which brand categories land with each fanbase. Built from the brands talent tag in their own Instagram posts, and how fans respond to those posts compared with that person's typical post.
Admin
Approve access requests, manage members, and check that data collection is healthy.
Data Sources
What feeds the index today, what's next, and what each one measures. Collection runs automatically every day.